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ArtBinder is a startup company that provides a Content Management System tool for Art Professionals.
Currently ArtBinder clients are mainly using the web CMS, and the following is an app critique of the current ArtBinder iOS app, as well as the user research and UX/UI re-design of the app.
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This is a 3 step flow for users on mobile devices to visit ArtBinder's marketing website and request a brochure.
ArtBinder wants to give potential customers (art professionals) the ability to request a brochure from ArtBinder.com. After requesting, a physical brochure will be mailed, with the general information about the features and pricing of ArtBinder's Basic and Premium products.